Monthly Archives: April 2016


 Eldorado Resorts, Inc. (NASDAQ: ERI) (“Eldorado” or the “Company”) is pleased to announce three new additions to its corporate team. Each are a welcome addition that will improve the production and advancement of their departments at all seven of the company’s properties located throughout the United States.

Phil Fortino – Senior Vice President of Human Resources

Fortino is a certified Human Resources Executive with over 30 years of experience in the hospitality and gaming industries in various executive and consulting positions. He received his bachelors of science from Juniata College in Pennsylvania and began his gaming career in Atlantic City. He later became the Regional Director of Human Resources for Hilton in 1989 before returning to the casino industry as Senior Vice President of Human Resources for Empress Gaming in 1995. Fortino has also held roles with Tropicana Entertainment, Resorts International, Hyatt Gaming and most recently, Affinity Gaming.

In his most recent role, Fortino restructured Human Resources from top to bottom by evaluating and refreshing training programs to increase customer and employee satisfaction and created measurement tools to ensure success. He also developed and wrote a guest training module titled “Genuine Service,” a program which management saw as the best training program since the company started in 2005. He went on to develop “Genuine Leadership” which focused on the same level of commitment for guest service and employee development.


Shawn Rorick – Vice President of Digital Marketing and Ecommerce

Rorick is a digital media professional with over 17 years of experience in development, advertising, digital marketing and next-gen advertising. During the Vegas boom, he worked as Director of Interactive Marketing for Cox Communications, MGM Resorts International, Wynn Resorts and Cirque du Soleil, yielding insights to engage emerging media channels and predict future audience behavior. Most recently, he served as Executive Director of Interactive Marketing and Operations for Baha Mar, LTD.

With hands-on experience in web development, interactive media planning and direct marketing execution, Rorick has trained, coached and educated many digital media professionals today and has been sought after for consulting companies in multiple industries. While working with properties on the Las Vegas Strip, he was noted by executives as being responsible for bringing Sin City advertising into the 21st century. He is a graduate of Southern Illinois University with a double bachelor’s in Business Management and Marketing with Applied Sciences degrees in Technology. He was the founder of the Las Vegas Interactive Marketing Association, the Interactive Marketing Association Alliance, creator of Digital World Expo and author of “Emerging Marketer.”


Stephen Geerling – Vice President of Tax

Geerling has joined ERI with over 30 years of tax experience, including head-of-tax roles in gaming at IGT and Bally. He graduated from Quincy University and is a Certified Public Accountant. He will be responsible for the ERI tax compliance, planning and accounting for income taxes and will work closely with corporate and property management on all federal, state and local income, property, sales, use and other tax matters, assuring compliance with relevant tax laws while seeking tax saving opportunities.

He has an accomplished record of leading high performing tax functions in various industries and a reputation for assuming leadership of underperforming tax departments and making them successful by recruiting and developing the right team members to perform at their best. Highlights throughout his career include making urgent tax accounting process improvements to avoid potential SOX deficiencies, resulting in regular accolades from the Audit Committee Chairman. Additionally, he managed three separate IRS audits covering twelve years, including two that went to Appeals. He was a key member of teams organized to manage acquisition and divestitures, including managing post-acquisition integration activities.

ASAE Great Ideas Conference Inspires Executives to Innovate, Build Influence, Elevate Leadership

WASHINGTON—ASAE’s 2016 Great Ideas Conference, March 13–15, had its highest attendance when located at The Broadmoor in Colorado Springs with 790 attendees. The total represents an increase of 131 percent from 2012. Association professionals and industry partners participated in more than 70 education sessions with 160 content leaders including keynotes from: Boston College’s Carroll School of Management dean Andrew C. Boynton, MBA, PhD and because I said I would founder Alex Sheen.

Andy Boynton, a regular contributor on, and author of The Idea Hunter: How to Find the Best Ideas and Make Them Happen, kicked off the conference. He revealed that great business ideas do not spring from innate creativity or necessarily from the brilliant minds of people, but those who are in the habit of looking for great ideas around them all the time. Boynton encouraged attendees to understand the difference between invention and innovation, to be systematic, to have clear goals, and to hunt for ideas outside their industry.

“We continue to see Great Ideas grow in attendance as well as the quality of educational sessions for our attendees. Participants mentioned this year’s conference was the best in its history, as they discovered new ideas and strategies they could implement into their own organizations,” said ASAE President & CEO John H. Graham IV, FASAE, CAE.

Wrapping up the conference was Alex Sheen, who challenged leaders in the association community to explore the true value of honoring our commitments, even when it is difficult, expensive, or inconvenient. He talked about his story and dared attendees to build greater trust, influence, and impact with their teams as well as how to create meaningful interactions. He shared his insights on the importance of keeping promises, and a reminder that whenever a leader might consider quitting, they should remember why they started in the first place.

The event began on Sunday, March 13 with two half-day Executive Leadership Workshops. In “Executive’s Guide to Profitable Education & Learning,” Jeff Hurt, who is EVP, education and engagement for Velvet Chainsaw Consulting, explored six brain-based learning principles, the role of technology, and how to ensure there is a business ROI within the education programs associations offer their members.

In “A Silicon Valley Guide to Engagement, Loyalty and Optimal Revenue,” Robbie Kellman Baxter, founder of Peninsula Strategies, LLC, and author of The Membership Economy, explored how associations can transform how they engage customers, build loyalty, and establish predictable revenue through subscription pricing and community engagement business models.

For more information about this year’s conference, visit Great Ideas website. Next year, the Great Ideas Conference will be held in Florida at the Hyatt Regency Orlando on March 5–7, 2017.

ASAE thanks the following Alliance Partners for continued support of the association community:

Strategic Partners

Atlanta CVB
Business Events Canada
Reno Tahoe USA
Team San Jose


 Corporate Partners

Visit Baltimore
Dallas CVB
Greater Fort Lauderdale CVB
Fort Worth CVB
Louisville CVB
Mexico Tourism Board
Naylor Association Solutions
Omaha CVB
Visit Orlando
Visit Salt Lake
Meet in Washington State

Event Partners

The Broadmoor
DelCor Technology Solutions
Dubai Association Centre
Hong Kong Tourism Board
Johnson Lambert LLP and Vault Consulting
Korea Tourism Organization
Meet In Minnesota
New Orleans CVB and New Orleans Ernest N. Morial Convention Center

MEDIA CONTACT: Sabrina Kidwai, APR, CAE,, 202-326-9505.

About ASAE: The Center for Association Leadership

ASAE is a membership organization of more than 21,000 association executives and industry partners representing 9,300 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit


The luxurious Estancia La Jolla Hotel & Spa, situated on 10 lush acres in beautiful La Jolla in northern San Diego, has been accepted as the newest Member of Associated Luxury Hotels International (ALHI). The AAA Four-Diamond hotel is now represented by ALHI to the North American Meetings & Incentive marketplace, according to ALHI President Jim Schultenover. The popular Southern California hotel is part of Pacific Hospitality Group’s Meritage Collection, joining sister properties The Meritage Resort & Spa (Napa, California), Bacara Resort & Spa (Santa Barbara, California), and Paséa Hotel & Spa (opening soon in Huntington Beach, California), which are already Members in ALHI’s prestigious worldwide portfolio.

Located within a 5-minute drive to the renowned Torrey Pines Golf Course (which sits on the coastal cliffs overlooking the Pacific Ocean) and to the premier beaches of La Jolla and Del Mar, Estancia La Jolla Hotel & Spa becomes ALHI’s first and only Member hotel in La Jolla. It joins such other luxurious San Diego area hotels and resorts in ALHI’s distinguished portfolio as:  the acclaimed 679-room Hotel del Coronado; the stylish 78-cottage Beach Village at The Del; the newly renovated, 15-acre Loews Coronado Bay; the AAA Four-Diamond, 420-room Hard Rock Hotel San Diego; the impressive 249-room Fairmont Grand Del Mar; the lush 287-room Rancho Bernardo Inn; and the 167-room Surf & Sand Resort (Laguna Beach) along the Pacific Ocean.

Designed For Meetings

Located in the affluent hilly seaside community of La Jolla, Estancia La Jolla Hotel & Spa offers 210 elegantly appointed guest rooms and suites, and more than 47,000 square feet of indoor and outdoor meeting and event space (including 22,190 square feet of sophisticated conference space). Featuring beautiful rancho-style architecture, the hotel also has a world-class, 7,000-square-foot spa (with nine treatment rooms); magnificent courtyards and fountains; three distinct restaurants and bars; a heated saltwater pool and whirlpool with poolside cabanas; picturesque botanical gardens; a full fitness center; high-speed and wireless internet; and advanced networking and AV technology. In addition to its close proximity less than one mile to the acclaimed Torrey Pines Golf Course, the hotel is conveniently located next to the University of California, San Diego (UCSD), and is within an easy drive to San Diego’s Golden Triangle, the Village of La Jolla, and many of San Diego’s world-famous attractions, like SeaWorld San Diego and the San Diego Zoo. Additional appealing recreational options include hiking through Torrey Pines State Reserve (providing stunning views of the Pacific Ocean), and venturing to La Jolla Cove to see aquatic wildlife and breathtaking sunsets. The hotel is just 14 miles from San Diego International Airport.

“We are very pleased to represent the fabulous Estancia La Jolla Hotel & Spa to North American meeting and incentive professionals,” said Schultenover. “It is a wonderful hotel in a fantastic location, with beautiful on-site meeting and event venues, and many nearby and diverse recreational options available for groups. This will help address the high demand we are experiencing for meetings and incentive travel programs to the San Diego area.”

ALHI (, the leading independent Global Sales Organization serving the North American Meetings & Incentive marketplace, provides one-call local access for its distinguished Membership of over 250 luxury-level hotels and resorts, plus an Alliance including 23 luxury cruise ships and Destination Management Companies (DMCs) in over 100 locations worldwide. ALHI serves its clientele with an impressive variety of Meeting & Incentive solutions around the globe.

ALHI is a member dues-funded Global Sales Organization, by the worldwide membership, with GSO sales services at no cost to the Accounts served. To access the ALHI GSO network with local professionals throughout the United States and Canada, go to to identify the GSO office nearest you, which can provide valuable expertise and market intelligence, along with the ease of discussing viable options for programs.

Collectively ALHI is prepared to assist Accounts in the U.S. and Canada with their programs in the U.S.A. and over 90 other countries worldwide. ALHI provides a team of experienced and knowledgeable sales professionals for Account advocacy with full market one-call professional GSO sales assistance and access to their distinctive hotels, resorts, and venue resources for M&I programs of any size and scope worldwide. ALHI helps Accounts best achieve their objectives and budgets, with distinctive venues, vital insights, and responsible service to enhance the ease and success of their programs.

For information about any of ALHI’s Members and resources, planners should contact their nearest of the 20 professionally-staffed ALHI Global Sales offices situated coast-to-coast in the United States and in Canada, with locations in Atlanta, Boston, Chicago, Connecticut, Dallas, Denver, Houston, Kansas City, Louisville, New York City, Orlando, Philadelphia, Phoenix, Richmond, Southern California (3), Toronto, Washington, D.C., and Washington (state). For specifics, go to to identify the nearest “ALHI GSO Team” sales professionals in your state/area.

For more information about ALHI, to inquire about any of the ALHI portfolio properties and Alliance partners, and/or to acquire a free copy of ALHI’s “2016 Meeting Facilities Guide” or the ALHI app, contact your nearest ALHI Global Sales Office, or call the “ALHI Group Desk” toll-free at 866-303-ALHI (2544), and visit .


The Centre becomes first venue in Malaysia to install state-of-the-art laser technology projector

The Kuala Lumpur Convention Centre (the Centre) recently became the first facility in Malaysia to install the 6500 ANSI Lumens laser technology projector as part of her RM3.1 million investment to upgrade the audio-visual (AV) capabilities in the venue’s 21 meeting rooms.

According to the Centre’s General Manager, Alan Pryor, the Centre is currently regarded as the most technologically-advanced facility in Malaysia, and the investment “reflects our commitment to continuously upgrade and improve the quality of service delivery for the Centre’s delegates and visitors. As technology becomes an even bigger component of any world-class convention facility in today’s increasingly technology-driven world, the latest AV upgrades will enhance our clients’ overall meeting experience.”

“The six new digital ceiling speakers in each room facilitates clearer projection of voice and sound. While the installation of the 6500 ANSI Lumens laser technology projector produces outstanding and clear high-definition (1080p) images of superior quality, colour and brightness. The projector is perfectly complimented by the 16:10 motorised projector screen that delivers a larger viewing area matching the latest widescreen ratio for higher resolution capabilities,” says Pryor, elaborating on the new equipment.

In addition, the 6500 ANSI Lumens laser technology projector’s eco-friendly design improves energy efficiency, and contains no lead, mercury, or halogenated flame-retardant materials, which are RoHS* compliant. It also requires fewer resources by eliminating the need for replacement lamps, hence contributing to the Centre’s environmental protection efforts.

The first phase was recently completed, involving 10 meeting rooms on level 4 where the Centre’s unique and innovative TenOnCall offering for short-lead bookings and just-in-time meetings is housed. The second phase includes the 11 meeting rooms on level 3 and will be completed by year-end.

In her continuing efforts to enhance the delegate and guest experience, the facility has invested a substantial amount into various AV and IT upgrades and/or enhancement activities since opening in June 2005. This includes the recent investment of RM1.8 million on 190 new digital speakers and digital audio processors, which deliver clearer projection of voice and sound in the Plenary Theatre, Plenary Hall, Conference Halls 1, 2 and 3, Banquet Hall and Ballrooms 1 & 2. Similarly, all audio processors in the Exhibition Halls have transitioned to digital.

For all the latest news and information on the Centre, visit

*RoHS (Restriction of Hazardous Substances), also known as Directive 2002/95/EC, originated in the European Union and restricts the use of specific hazardous materials found in electrical and electronic products. All applicable products in the EU market after July 1, 2006 must pass RoHS compliance.

Experience Columbus Celebrates 75 Years, Touts Success

Experience Columbus celebrated its 75th anniversary at the organization’s annual meeting. In 1941 when the organization was incorporated, Columbus hosted an average of one convention per day, about half of the number the city now welcomes each year, and offered those groups just seven hotels and six restaurants from which to pick.  Now, Columbus is home to an $8.7 billion industry that supports 71,000 jobs, and it offers convention attendees 4,000 downtown hotel rooms and hundreds of restaurants within walking distance of the Greater Columbus Convention Center (GCCC).

Columbus has grown a lot in the past 75 years, and 2015 was a record-breaking year for the city’s visitor industry. Over 300,000 more people visited Greater Columbus for a total of 37.9 million annual visitors. Hotel occupancy, average daily rates and revenue per available room were at an all-time high, ranking Columbus third among competitor cities. These increases boosted bed-tax collections, which reached a record $42.6 million.

To celebrate Columbus’ growth and recent years, as well as current and upcoming projects such as the $125 million renovation and expansion of the GCCC, Experience Columbus created a new sales video. Click here to learn more about Columbus’ dynamic, walkable convention package; vibrant nightlife and entertainment options; and delicious culinary, coffee and craft beer scenes.

IAEE MATSO Council Announces City Working Group Initiative, Finalizes Governance Procedures

The International Association of Exhibitions and Events™ (IAEE) MATSO Council announced it will resurrect city task force updates following a recent council meeting that focused on future programming and governance procedures.

A city working group was created so members may relay first-hand knowledge on how multiple MATSO shows interface with specific Tier One cities on topics including but not limited to expansions/renovations, challenges and opportunities related to labor, food and beverage and technology.  A task force of members will report on and discuss the issues relevant for each city chosen.  Led by MATSO Council members, Kelly Kilga, CEM, Director of Operations with the Graphics Arts Show Company Inc. and Justine McVaney, Senior Vice President of Event Planning and Operations with the National Association of Broadcasters (NAB) with member-at-large, John Catalano, Group Show Director with the Society of Manufacturing Engineers (SME), the working group has developed a one hour session for the 23-24 May meeting which is open to all MATSO members. City task force updates have been a popular agenda item from past MATSO meetings and was ranked highly in a member survey of goals for MATSO.

“Results from a recent MATSO survey show that members wish to receive updates from fellow members about current trends, issues and challenges affecting the major city/cities their show is held in,” said 2016 MATSO Chairperson Angela Harar, CEM and Senior Director of Trade Shows for The Vision Council.  “When MATSO events work together to address issues, we can make a positive impact not only for large shows, but all shows.

During the meeting, the Council also made updates to membership qualifications.  In addition to show organizers who own or produce exhibitions and events of 200,000 net square feet or more, the following groups are encouraged to participate under the following criteria:

  • Co-located exhibitions and events qualify if their total NSF equals at least 200,000 and the event participating in MATSO is at least 100,000 NSF of that 200,000
  • Annual, Biennial, Triennial (and more) exhibitions and events qualify as long as they meet the minimum NSF
  • Event/Services and Management Companies qualify if the representative to participate in MATSO performs one or more of the management aspects of the show including operations/show director/management; floor management/logistics and/or exhibit sales

The Council voted to specify that agencies (Marketing), Registration and Housing Companies as well as vendors and suppliers do not qualify.  This is in order for MATSO to retain one of its initial fundamentals to provide a wide-open exchange of ideas and solutions in a competition-free environment.

The group reviewed and came to a consensus about the nominating process and term limits, succession plan and responsibilities by position documents.  The nomination process to add members to the MATSO Council will begin on 15 August with a 30 September deadline and recommendations made by mid-October.  Interested parties who wish to serve on the MATSO Council can complete the interest form.

The Council also announced the selection of Kelly Kilga as its 2016 Vice Chairperson, who received a unanimous vote in favor by council members.  This is a new position in the Council, which serves as an advocate for the Major American Trade Show Organizer (MATSO).

“I am pleased that Kelly has accepted the Vice Chair nomination to the MATSO Council,” said Harar. “Her experience and enthusiasm for the programs we are developing is an integral contribution to the efforts the Council is embarking upon this year and beyond.”

About IAEE MATSO Council
The IAEE MATSO Council is comprised of exhibition organizers whose shows use at least 200,000 net square feet of exhibition space. The council provides a non-competitive environment for open discussion amongst members and focuses on all functional aspects of large show production based on a foundation of confidentiality and trust. Visit for more information.

About IAEE
Trusted since 1928, IAEE provides quality and value to its members through leadership, service, education and strong relationships. IAEE is the largest association of the exhibitions and events industry in the world, with a membership of show organizers, exhibitors and exhibition suppliers. Organizers of more than 20,000 exhibitions and buyer-seller events around the world are members of IAEE, and the organization advocates and promotes the awareness of face-to-face exhibitions and events as the primary medium for business development and growth. IAEE provides relevant, timely and innovative education to its members and the industry. IAEE recognizes its strategic partners: 4imprint, BearCom, Buttine Exhibition Insurance, Convention News Television (CNTV), Delta Airlines, Mexico Tourism Board, New Orleans Morial Convention Center, New Orleans Convention & Visitors Bureau, Orange County Convention Center, Streampoint Solutions, Synchronicities (San Antonio Convention & Visitors Bureau, Visit Anaheim and Visit Baltimore) and Visit Orlando. Visit for more information.


Media Inquiries:
Nicole Bowman, MBA
Vice President, Marketing & Communications, IAEE
+1 (972) 687-9207

Senior event planners to visit IMEX in Frankfurt en route to Global Event Summit

Senior corporate and agency event planners from many leading organisations in North America and Europe who are members of the International Special Events Society (ISES) will be visiting IMEX in Frankfurt in April this year.

They will be taking part in IMEX before travelling to Scotland for the first ever Global Event Summit. The event consists of three days of high level debates to be held in Edinburgh and Gleneagles, concluding with a gala dinner on the Royal Yacht Britannia anchored in the River Forth not far from Edinburgh.

Among the influential event professionals visiting the Frankfurt show will be senior executives from CTMS Travel, AOO Events, Giants Enterprises, XPL, Aerospace Industry Association, 2Heads, Cerbelli Creative, George P Johnson, Calgary Stampede, Penton Media, Shaw Communications, Silhouette Group, Cvent, Viacom, Super Bowl, BC Innovation Council and Elias Events.

Carina Bauer, CEO of the IMEX Group commented; “The Global Event Summit is an exciting new initiative that will provide valuable insights for all the delegates. We’ve been working with ISES for several years and are delighted to be consolidating our relationship by partnering with ISES and VisitScotland Business Events in supporting this event. We’re also looking forward to giving these highly qualified buyers the chance to visit IMEX in Frankfurt to learn more about the latest developments in the meetings and incentives sector and make the most of their experience.”

Jodi Collen CSEP, President of the International Special Events Society said “We are looking forward to bringing some of the best minds from the events industry in the US and Canada to IMEX in April before we move on to Scotland to hold our first Global Events Summit in Edinburgh. We enjoy a very strong partnership relationship with the team at IMEX, and regard IMEX in Frankfurt as the premier show in Europe.”

GNP Branded Gear – Preferred Vendor Within the Event Planning Industry for Associations and Corporations

Promotional Items and Gear Company Affordably Offers Enormous Selection of Event & ID Supplies, Bags, Drinkware, Technology Products, Writing Instruments, Awards, and More

GNP Branded Gear is the preferred vendor-partner for hundreds of trade and professional associations, as well as hundreds of companies both large and small. They provide innovative, high-quality and budget-conscious branded items and gear for conferences, conventions, tradeshows, and more.

GNP Branded Gear’s industry-recognized expertise extends beyond quality gear for meetings, conventions, membership, speakers, sponsors, and other association needs; and, their expertise within the corporate world extends beyond quality gear for advertising, marketing, conventions, tradeshows, and other events. Domestic and overseas sourcing allows the company to offer solutions for stock and custom branded bags, event & ID supplies, apparel, technology products, writing instruments, drinkware, gifts, awards, and more.

GNP has enjoyed numerous industry distinctions, but none are more significant than being chosen as the official bag supplier for both annual American Society of Association Executives (ASAE) conferences, and as supplier of the National Orientation Directors Association (NODA) regional and national conferences’ bags and other event supplies. They are also affiliated with Meeting Professionals International (MPI), American Association of Medical Society Executives (AAMSE), among others.

GNP’s trade and professional association clients include American Diabetes Association, Ecological Society of America, American Society of Clinical Oncology, New York State Association for College Admission Counseling, American Association of Medical Society Executives, National Congress of American Indians, and many others. Like their counterparts in the corporate world, these organizations have come to trust and rely on GNP for items that facilitate meetings, branding at conventions and trade shows, membership, human resources and more.

GNP is affiliated with organizations such as Fair Labor Association (FLA) and the Better Business Bureau (BBB), where they have earned an A+ rating, making working with GNP an easy, cost-effective and hassle-free experience.

GNP has earned the trust of their clients by offering exceptional service and value on a consistent basis.

About GNP Branded Gear

Founded in 1985, GNP Branded Gear has been providing creative quality promotional products, exceptional service, and competitive pricing to hundreds of colleges & universities, trade & professional associations, and corporate entities. With an unparalleled selection of bags, event & ID supplies, apparel, gifts and awards, GNP is truly a one-stop-shop for branded gear solutions.

For more information, please visit or call 1-800-401-6000.

SPIN Eliminates Membership Dues & Registration Fees for 2016

SPIN:Senior Planners Industry Network announces free membership dues for all qualified members until the end of 2016. In perhaps the boldest move for any association, SPIN also announces that it will waive registration fees for all member events and activities in 2016, including its annual North American conference; SPINCon. These include SPIN’s online live education (SPIN:LearningLabs), online SPIN:Roundtables, live branch events across North America, and its contractor job board (SPIN:Hire a Planner).

This move will allow all members to enjoy full benefits by removing all financial barriers. “We realize that resources are limited and do not want the cost of membership to be the reason why a senior-level planner does not engage in our unique peer-to-peer community experience,” said SPIN Founder & Chairwoman Shawna Suckow, CMP.

According to Sara Vanderbilt, SPIN’s Executive Director, SPIN has a different financial model than other industry associations with little overhead.  “We are primarily funded by our sponsors.  Sponsors invest in SPIN to increase brand awareness among our 2,500 members.”

Mike Vennerstrom, CMP, SPIN’s Director of Strategic Planning, added, “The majority of the programs we provide our members are created and administered by volunteer members.  As a result, our staff and expenses are kept to a minimum.”

Is it risky? Absolutely, but our members are more valuable than money. 

SPIN continues its history of thought leadership by removing the cost consideration for senior-level planners who wish to continue to grow in their professional and personal lives in 2016.

“This is our way of saying thank you to our current dedicated members and encouraging future ones to join this unique association,” said Suckow. “Our members consistently rave about the value of the SPIN community and our peer-to-peer discussions – our hope is that by removing dues and fees in 2016 we will continue to grow our member engagement, which is the measure of success for us.”

Hilton Aruba Caribbean Resort & Casino Rolls Out Extended Perks for Groups

The Longer the Stay, the Greater the Perks with Hilton Aruba’s Latest Group Promotion

The AAA Four Diamond Hilton Aruba Caribbean Resort & Casino introduces Pick Your Perks in Paradise, offering planners the chance to perk up their group’s experience through a series of value added amenities. The more room nights booked, the more perks the group will enjoy – choosing up to eight.

Below is a sample of the perks offered to planners through this new promotion:

 One complimentary room per 50 room nights paid
 One-hour complimentary welcome reception with hors d’oeuvres and spirits
 50 percent off group rate for staff rooms
 Complimentary beach palapa or pool cabana
 One VIP amenity
 20 percent off eforea spa services and one upgrade to a suite or ocean view at a group rate

The number of perks are determined by total number of paid room nights for each group:
 30-100 total room nights, pick one
 101-200 total room nights, pick two
 201-300 total room nights, pick three
 301-500 total room nights, pick four
 501+ total room nights, pick five
 1000+ total room nights, pick eight

“We created this promotion with customization in mind,” said Arianne Valentino, director of sales and marketing, Hilton Aruba Caribbean Resort & Casino. “By offering eight different perks, we put groups in control of elevating their stays in a way that personally speaks to each.”

Qualifying meetings are newly contracted meetings with at least ten paid guest rooms on the peak night of the meeting and must have three or more peak nights. Qualifying meetings must be contracted by September 30, 2016 and consumed by December 31, 2016. Qualifying
meetings booked now through December 2016 receive the additional perk option of 2% credit back to the master account.

For details about resort availability and tax relief for meetings in Aruba, please direct readers to or +1 297 586-6555. Planners will be assigned a group sales manager to work with on rates, perks, availability, and group details. Please note this limited time offer is subject to availability of function space and guest rooms and blackout dates may apply. Visit for the full set of terms and conditions.

About Hilton Aruba Caribbean Resort & Casino

Located on the largest beachfront stretch of Palm Beach and less than 10 miles from the capital city of Oranjestad, Hilton Aruba Caribbean Resort & Casino welcomes guests to a premiere resort experience.

Featuring iconic architecture (the resort was designed by Morris Lapidus, renowned architect of some of Miami’s most famous hotels, as well at The Condado Plaza Hilton and DoubleTree by Hilton Hotel Metropolitan – New York City), unmatched beaches, enchanting gardens, expansive pool complex, kids club, watersports and dive center, world-class eforea spa, on-site casino, and culinary choices for taste buds of all varieties, this resort offers something for everyone.

About Hilton Hotels & Resorts

For nearly a century, Hilton Hotels & Resorts has been proudly welcoming the world’s travelers. With more than 570 hotels across six continents, Hilton Hotels & Resorts provides the foundation for memorable travel experiences and values every guest who walks through its doors. As the flagship brand of Hilton Worldwide, Hilton Hotels & Resorts continues to set the standard for hospitality, providing new product innovations and services to meet guests’ evolving needs. Hilton Hotels & Resorts is a part of the award-winning Hilton HHonors program. Hilton HHonors members who book directly through preferred Hilton channels receive instant benefits, including an exclusive discount that can’t be found anywhere
else, free standard Wi-Fi and digital amenities like digital check-in with room selection and Digital Key available exclusively through the industry-leading Hilton HHonors app. Access the latest at and begin your journey at or for the latest hotel specials.