Tag Archives: asae

ASAE Foundation’s Innovation Grants Program Expands to Five Grants, Applications Now Available for Associations

WASHINGTON—ASAE Foundation is accepting applications for its Innovation Grants Program (IGP) through October 1. Celebrating its sixth year, IGP is a program that provides monetary awards to support innovation exploration and development in the association community. GEICO has joined on as another supporter for the IGP.

The IGP grants are funded through a major grant from the SunTrust Foundation with additional support from GEICO and Whiteford, Taylor, & Preston L.L.P. There will be up to five grants awarded in either of three categories: travel, exploration, and hybrid (a combination of travel and exploration). Grant recipients will receive awards up to $10,000.

“The community has seen the impact of the Innovation Grant Program, and we appreciate the continued support from SunTrust Foundation and Whiteford, Taylor & Preston L.L.P. We are excited that GEICO’s donation helps us continue to support and cultivate a culture of innovation throughout the association community,” said ASAE Chair-Elect and ASAE Foundation Chair Matthew R. Shay, CAE, President and CEO National Retail Federation. “I urge our members to apply, so they can create programs that deliver tremendous results for the organization and its members.”

Individuals from professional or trade associations, nonprofits, association industry partners, and consulting companies that serve the association community are eligible to apply, and applicants or applicant teams must include at least one ASAE member. The ASAE Foundation is looking for proactive and creative ideas that help propel association management in such areas as leadership development, technology, marketing, membership and community engagement, product development, and business practices.

“Associations create programs and services that influence everything we do on a daily basis.  The ASAE Foundation strives to inform our community about the different approaches associations are using to implement projects, ideas, and services. These grants have influenced how organizations initiate and practice innovation through developing programs that are making a difference. Our goal is to share the results, and inspire new ideas with our members,” said ASAE Executive Vice President and President of the ASAE Foundation Susan Robertson, CAE.

Criteria and details about the application process are on asaecenter.org/IGP. For questions regarding the innovation grants, please contact Dr. Sharon E. Moss, CAE, at smoss@asaecenter.org.

ASAE Launched First Successful Xperience Design Project for Association and Industry Professionals

WASHINGTON, DC – ASAE delivered its newest event, Xperience Design Project (XDP), May 23-24, at the Gaylord National® Resort & Convention Center. Over the two days, XDP brought together 1,816 association professionals and industry partners. Participants collaborated together to co-create ideas and solutions on how to reinvent their meetings, networked at Connections, and had new face-to-face business experiences.

“There was tremendous energy, excitement, and teamwork happening at XDP. All participants had new experiences that provided opportunities to see first-hand how they can apply new learning formats, design and engagement elements, technology, and operational innovations into their organization’s future meetings,” said John H. Graham, IV, FASAE, CAE, President and CEO of ASAE.

On the first day, attendees experienced the Lab—an immersive, facilitated learning journey around five core topics. Participants were led by XDP’s host Lisa Kay Solomon, author, speaker and Managing Director of Singularity University, and each topic was led by prominent industry leaders.

  • Experience: James H. Gilmore, co-founder of Strategic Horizons LLP and Adjunct Faculty, UVA Darden Business School
  • Learning: Jonathan Finkelstein, CEO, Credly
  • Location: Michael Dominguez, Chief Sales Officer, MGM Resorts International
  • Marketing: Eric Kuhn, Chief Marketing Officer, Layer3 TV Inc. and KiKi L’Italien, CEO & Founder Amplified Growth
  • Technology: Reggie Aggarwal, CEO, Founder of Cvent

Attendees listened to two Pop-Up talks that were designed to spur conversations in the next zone rotation. Shannon Polson encouraged attendees on how they can be a leader from any seat, and Kelly McDonald shared her wisdom on ways they can keep customers coming back for more.

On Tuesday evening, participants took part in the Connections event, a night of networking at MGM National Harbor with the B-52’s.

On day two, participants experienced four key elements: LabX, the Business Exchange, Idea Accelerators, and XDP’s Closing Experience. LabX included entertainment and a recap of the best insights from the previous day. The Business Exchange was a forum for industry partners and association professionals to have one on one meetings.

There were six Idea Accelerators, 20-minute talks, focused on solutions for association professionals that ranged from experience design mapping to incorporating wellbeing principles into an event while rethinking marketing strategies and strengthening an entrepreneurial mindset.

Throughout the conference, ASAE integrated music and performing arts as an intentional experiential element that evokes emotion and triggers memory of the event. Artists included: Live DJ Jamie, Saul Paul, a musician who co-created a song with the audience during LabX, and performance painter David Garibaldi, who created three original paintings during the Closing Experience.

ASAE’s key partners in the research, development, design, and delivery of XDP were: 360 Live Media, Hargrove, Inc.; Steelcase Event Experiences; and hotel partner Gaylord National Resort & Convention Center.  

Next year’s XDP will be April 19-20 at the Gaylord National Resort. For information about XDP, visit www.XDPbyASAE.org.

ASAE thanks the following Alliance Partners for their continued support of the association community:

Strategic Partners
Atlanta CVB
Business Events Canada
Choose Chicago
Experience Columbus
Reno Tahoe USA
Visit San Jose

Corporate Partners
Visit Baltimore
DelCor Technology Solutions
Visit Dallas
Greater Fort Lauderdale CVB
Fort Worth CVB
GEICO
Louisville CVB
Mexico Tourism Board
Naylor Association Solutions
Visit Omaha
Visit Orlando
Visit Salt Lake

Event Partners
BrightKey
The Broadmoor
CliftonLarsonAllen
Dubai Association Centre
Hong Kong Tourism Board
Johnson Lambert LLP and Vault Consulting
Korea Tourism Organization
Manifest
MemberClicks
Meet In Minnesota
New Orleans CVB and New Orleans Ernest N. Morial Convention Center

Media Contact: Sabrina Kidwai, APR, CAE, skidwai@asaecenter.org, 202-557-1066.

About ASAE: The Center for Association Leadership

ASAE is a membership organization of more than 30,000 association executives and industry partners representing more than 7,400 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit www.asaecenter.org.

ASAE, Steelcase Partner to Provide Unique Experiences at XDP

WASHINGTON—ASAE is partnering with Steelcase Event Experiences to deliver ASAE’s new event called the Xperience Design Project (XDP), May 23-24, at the Gaylord National® Resort & Convention Center in Maryland. XDP will create a collaborative learning environment for association professionals to think differently about their meetings and inspire a new era of face-to-face business experiences.

Steelcase Event Experiences is a partner in the design and delivery of the Lab portion of XDP. The Lab is on day one and is a full-day learning experience where association professionals and industry partners work side-by-side to share ideas, uncover opportunities, and tackle the most important issues impacting their business.

The Lab takes place in a hub-and-spoke format with a center stage and five Zones, each aligned as an element of the core curriculum – Experience, Learning, Location, Marketing, and Technology. Steelcase has designed and will furnish three of the five zones in the Lab, and it will showcase how an environment can elevate engagement.

“We are excited to partner with Steelcase Event Experiences for our inaugural XDP event. They are creating unique experiences with special, high-level sets in the Experience, Marketing, and Learning zones. Attendees will be able to listen, learn, network and participate in the different environments while envisioning how they can incorporate these designs in their future meetings,” said ASAE President and CEO John H. Graham, IV, FASAE, CAE.

“To build a purposeful and powerful event experience, our team worked with ASAE to understand the needs and goals of each stakeholder in The Lab, from presenters to participants,” said Jeremy Bergwerff, Managing Director, Steelcase Event Experiences. “We then used our insights on collaboration and expertise in spatial design to help the ASAE team reimagine the learning experience and their event space. This work will enable engagement and participation among attendees.”

To learn more about the different zones, speakers, and business exchange, visit XDP.

MEDIA CONTACT: Sabrina Kidwai, APR, CAE, skidwai@asaecenter.org, 202-326-9505.

About Steelcase Inc.

For over 105 years, Steelcase Inc. has helped create great experiences for the world’s leading organizations, across industries. We demonstrate this through our family of brands – including Steelcase®, Coalesse®, Designtex®, PolyVision® and Turnstone®. Together, they offer a comprehensive portfolio of architecture, furniture and technology products and services designed to unlock human promise and support social, economic and environmental sustainability. We are globally accessible through a network of channels, including over 800 dealer locations. Steelcase is a global, industry-leading and publicly traded company with fiscal 2017 revenue of $3.0 billion.

About ASAE: The Center for Association Leadership

ASAE is a membership organization of more than 30,000 association executives and industry partners representing more than 7,400 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit www.asaecenter.org.

ASAE Launches New Learning, Talent Development Platform–ASAE Learning Online

WASHINGTON—ASAE has a new continuous learning and talent development platform called ASAE Learning Online. It provides on-demand access to unlimited educational opportunities for ASAE members and non-members throughout the association community.

Subscribers can personalize learning plans, take skills gap assessments, and search through hundreds of educational options that align with association management competencies (defined by ASAE’s Job Task Analysis) as well as professional skills, which are important for individual, team, and organizational effectiveness. It will also offer personalized recommendations, so participants can discover the most relevant content they need.

“ASAE Learning Online gives the association community the ability to learn at the point of need, when and where they need it, as well as understand where they are along their career path. Subscribers will be able to take self-assessments, set goals, and track all their continuing education in one place,” said ASAE President and CEO John H. Graham IV, FASAE, CAE. “We are very excited about this new platform for association professionals!”

ASAE Learning Online offers individual ASAE members and non-members the opportunity to purchase a monthly or annual subscription. There’s also a 7-day free subscription, a limited freemium account with five trial courses. In the Fall, ASAE Learning Online will offer organizational subscriptions, and it will have a range of talent management related features and introduce multi-course certificate programs and career bundles.

“Research shows that organizations with strong learning and talent development processes drive better business results including: more revenue, greater employee engagement, reduced staff turnover, and higher customer retention,” said ASAE’s Chief Learning Officer Rhonda Payne, CAE. “As we position ASAE to provide the best support for our members individually as well as organizationally, it is critical that we offer a variety of ways to engage and help advance this type of employee-centric learning culture.”

ASAE is using the platform SumTotal, a Skillsoft company. Content for the platform is curated from a combination of member-produced, staff-produced, and third-party course content.

The monthly subscription rate for members is $49 and $69 for non-members, and annual membership is $488 for members and $678 for non-members. For more information or to sign-up, visit ASAE Learning Online.

MEDIA CONTACT: Sabrina Kidwai, APR, CAE, skidwai@asaecenter.org, 202-326-9505.

About ASAE: The Center for Association Leadership

ASAE is a membership organization of more than 30,000 association executives and industry partners representing more than 7,400 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit www.asaecenter.org

ASAE’s Marketing, Membership, Communications Conference Gives Association Executives Digital, Content, Branding Strategies

During ASAE’s Marketing, Membership, & Communications Conference (MMCC), May 2-3, 851 association executives and industry partners took part in 24 learning labs, three keynotes, two preconference workshops, and networked in the exhibit hall at the Walter E. Washington Convention Center.

“The education sessions and keynote speakers this year really resonated with our audience. They provided attendees with insight on the latest trends, advice on how to strengthen their brand, and the best strategies for marketing, membership, and communications,” said ASAE President and CEO John H. Graham, IV, FASAE, CAE.

New this year, ASAE offered two preconference workshops on May 1. In “Strategic Talent Management for High Performing Marcomm Teams,” the six content leaders focused on culture and its impact on an association’s success in building high-performing teams. The second workshop “Membership Recruitment in the Digital Age” Shama Hyder, CEO of The Marketing Zen Group, discussed five ways organizations can grow their digital footprint and convert this to new member growth.

For the opening on May 2, there were two keynotes: Shama Hyder and Eric Kuhn, the Chief Marketing Officer at Layer 3 TV. Hyder kicked off the session saying how people are now the media and how organizations need to think about how to reach them effectively. She talked about three trends in digital marketing including: identity-based ecosystem, content curation and aggregation, and video has become device agnostic.

Kuhn discussed the best practices to bridge content and technology, utilizing the current social networks effectively, and preparing for what’s coming up next. The keys for great content include: understanding how your members use and engage with the different social media platforms, communicating the value of your association, and knowing that content needs to be compelling and tell a great story.

On May 2, ASAE also announced the 2017 Gold Circle for Overall Excellence winner — the American Society of Anesthesiologists: Protecting Safe VA Care. Here’s a full list of the 2017 Gold Circle Award winners, which is sponsored by High Roads Solution.

A keynote from William Espey, brand voice lead at Chipotle Mexican Grill, kicked off May 3. He talked about brand value and how it’s important to showcase your personality, the association’s values, and create communities that benefit your customers. He emphasized that organizations should use psychology when facing a crisis and approach it from the individual’s perspective. The organization needs to apologize, be transparent, rebuild trust, and create a process for its members to reconnect.

ASAE thanks the following Alliance Partners for their continued support of the association community:

Strategic Partners
Atlanta CVB
Business Events Canada
Choose Chicago
Experience Columbus
Reno Tahoe USA
Visit San Jose
YourMembership

Corporate Partners
Visit Baltimore
DelCor Technology Solutions
Visit Dallas
Greater Fort Lauderdale CVB
Fort Worth CVB
GEICO
Louisville CVB
Mexico Tourism Board
Naylor Association Solutions
Visit Omaha
Visit Orlando
Visit Salt Lake

Event Partners
BrightKey
The Broadmoor
CliftonLarsonAllen
Dubai Association Centre
Hong Kong Tourism Board
Johnson Lambert LLP and Vault Consulting
Korea Tourism Organization
Manifest
MemberClicks
Meet In Minnesota
New Orleans CVB and New Orleans Ernest N. Morial Convention Center

MEDIA CONTACT: Sabrina Kidwai, APR, CAE, skidwai@asaecenter.org, 202-326-9505.

About ASAE: The Center for Association Leadership 
ASAE is a membership organization of more than 30,000 association executives and industry partners representing more than 7,400 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit www.asaecenter.org.

ASAE Announces Nilofer Merchant as Opening Keynote for 2017 ASAE Annual Meeting & Exposition

WASHINGTON—Known as the “Jane Bond of Innovation,” Nilofer Merchant, a Fellow at The Martin Prosperity Institute and one of the world’s top-ranked business thinkers, will kick off the 2017 ASAE Annual Meeting & Exposition, August 12–15, in Toronto.

Merchant will discuss how ideas today spread through networks, collaboration, and co-creation instead of hierarchies. She’ll also outline how the power to make a difference is not bound by status, but it’s “onlyness.”

Her talk will illustrate how association professionals, in any role or career stage, can surface powerful ideas. And, she’ll reveal the secrets she discovered while advising Fortune 500s and Silicon Valley startups on strategies to enter new markets, to defend against competitors, and to optimize revenue.

“Imagine what problems associations might solve and innovative breakthroughs that could be unlocked, if every idea had an equal opportunity, not just the ones that come from expected people and places,” said ASAE President and CEO John H. Graham IV, FASAE, CAE. “We are thrilled to have Merchant explain why and how leading innovators can provide solutions irrespective of hierarchy, credentials, or even have a seat at the table.”

In her 20-year career, Merchant has gone from being an administrator to becoming a CEO and board member of a NASDAQ-traded company. Merchant has given guidance to industry giants, like IBM and Logitech, and she has launched more than 100 products for companies ranging from Apple to Autodesk that has netted $18 billion in sales. Her Ted Talk called, “Got A Meeting? Take A Walk” has more than 2 million views. CNBC called Nilofer a visionary. Thinkers 50 short listed her in 2013 as a “Future Thinker” one should pay attention to, and she was named the #1 person most likely to influence the future of management.

Here’s more information on the featured keynotes and education sessions. Early bird registration deadline is July 12.

NOTE: Members of the press receive complimentary registration to attend the event. Please contact ASAE Public Relations department to request your complimentary pass.

ASAE thanks the following Alliance Partners for their continued support of the association community:

Strategic Partners 
Atlanta CVB

Business Events Canada

Choose Chicago

Experience Columbus

Reno Tahoe USA

Visit San Jose

YourMembership

Corporate Partners 
Visit Baltimore

DelCor Technology Solutions

Visit Dallas

Greater Fort Lauderdale CVB

Fort Worth CVB

GEICO

Louisville CVB

Mexico Tourism Board

Naylor Association Solutions

Visit Omaha

Visit Orlando

Visit Salt Lake

Event Partners 
BrightKey
The Broadmoor
CliftonLarsonAllen
Dubai Association Centre
Hong Kong Tourism Board
Johnson Lambert LLP and Vault Consulting
Korea Tourism Organization
Manifest
MemberClicks
Meet In Minnesota
New Orleans CVB and New Orleans Ernest N. Morial Convention Center

MEDIA CONTACT: Sabrina Kidwai, APR, CAE, skidwai@asaecenter.org, 202-326-9505.

About ASAE: The Center for Association Leadership

ASAE is a membership organization of more than 30,000 association executives and industry partners representing more than 7,400 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit www.asaecenter.org

Keynote Chef Jeff Henderson, Game Changer Speakers Will Inspire Attendees at the 2017 ASAE Annual Meeting & Exposition

WASHINGTON—From August 12–15, ASAE is expecting close to 5,000 association professionals and industry partners to come together in Toronto for the 2017 ASAE Annual Meeting & Exposition. The ASAE Annual Meeting website includes information on: featured speakers; more than 120 education sessions; preconference workshops and masterclasses; registration; hotels; events; and more, has been launched. Registration is now open.

“We are excited for this year’s meeting in Toronto. Chef Jeff Henderson, the five game changers, and education session leaders will provide attendees with inspiration, new ideas and different perspectives on a variety of association management topics and challenges they are facing,” said ASAE President & CEO John H. Graham IV, FASAE, CAE. “Participants will bring back innovative solutions to their organization. It will be fantastic.”

Jeff Henderson, an executive chef for brands like Caesars and Bellagio and the Food Network star and The New York Times bestselling author of Cooked, will be the closing keynote. He will discuss his own reinvention with take-away lessons on facing adversity and identifying one’s personal gifts. Henderson will share inspirational stories that illustrate how diversity drives organizational benefits from increased staff retention, consistency in product delivery, and teams that are more confident and productive. Henderson is presented by Keppler Speakers.

Sunday afternoon through Tuesday morning, ASAE will present five game changers selected for their ability to provide diverse perspectives and revolutionary ideas from outside the association community.

  • Be the Change with Major Mary Jennings “MJ” Hegar, Executive Coach and Consultant, former pilot, Air National Guard. Major Hegar is presented by Lavin Agency.
  • Balanced Obsession: The Science of Happiness and Success by Daniel Lerner, Psychology Professor at New York University, author of U Thrive. Lemer is presented by Lavin Agency.
  • I’m Judging You: Do Better with Luvvie Ajayi, Executive Director, The Red Pump Project
  • Living out Loud with Nyle Dimarco, Deaf Activist and winner of America’s Next Top Model and Dancing with the Stars. Dimarco is presented by Keppler Speakers.
  • Be More Awesome: A Fresh Approach to Productivity with Chris Bailey, author of The Productivity Project. Bailey is presented by Speaker’s Spotlight.

Learn more about the career and knowledge pathways and all education sessions. The early bird registration deadline is July 12.

NOTE: Members of the press receive complimentary registration to attend the event. Please contact ASAE Public Relations department to request your complimentary pass.

ASAE thanks the following Alliance Partners for their continued support of the association community:

Strategic Partners 
Atlanta CVB

Business Events Canada

Choose Chicago

Experience Columbus

Reno Tahoe USA

Visit San Jose

YourMembership

Corporate Partners 
Visit Baltimore

DelCor Technology Solutions

Visit Dallas

Greater Fort Lauderdale CVB

Fort Worth CVB

GEICO

Louisville CVB

Mexico Tourism Board

Naylor Association Solutions

Visit Omaha

Visit Orlando

Visit Salt Lake

Event Partners 
BrightKey
The Broadmoor
CliftonLarsonAllen
Dubai Association Centre
Hong Kong Tourism Board
Johnson Lambert LLP and Vault Consulting
Korea Tourism Organization
Manifest
MemberClicks
Meet In Minnesota
New Orleans CVB and New Orleans Ernest N. Morial Convention Center

MEDIA CONTACT: Sabrina Kidwai, APR, CAE, skidwai@asaecenter.org, 202-326-9505.

About ASAE: The Center for Association Leadership

ASAE is a membership organization of more than 30,000 association executives and industry partners representing more than 7,400 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit www.asaecenter.org

ASAE Names 148 Professionals Received CAE Credential

 

WASHINGTON, DC — One hundred forty eight association executives recently earned their Certified Association Executive (CAE) credential from the CAE Commission of ASAE, joining more than 4,200 industry leaders worldwide.

The Winter 2017 class of CAEs successfully completed the CAE examination administered nationwide in December 2016. They will be honored, along with the summer class of CAEs, during the 2017 ASAE Annual Meeting & Exposition in Toronto, Canada, August 12-15. A full list of the Winter 2017 class is at the end of the release.

“Congratulations to the 148 newly-certified association executives! By earning the CAE, they have achieved the highest level of professional competency in the area of association management,” said Gabriel Eckert, FASAE, CAE, chair of the CAE Commission and Executive Director at the Building Owners and Managers Association of Georgia. “CAE’s utilize their knowledge and skills to advance their organization, enhance their career, and educate outside audiences about the important role associations play in our community.”

The CAE Program serves to elevate professional standards, enhance individual performance, and designate those who have acquired and have demonstrated knowledge essential to the practice of association management. The CAE Program is accredited by the National Commission for Certifying Agencies (NCCA).

The next CAE examination will be administered on May 5. The application deadline is February 24. For more details about the CAE exam, visit asaecenter.org/cae.

MEDIA CONTACT: Sabrina Kidwai, APR, CAE, skidwai@asaecenter.org, 202-326-9505

About ASAE: The Center for Association Leadership

ASAE is a membership organization of more than 28,000 association executives and industry partners representing more than 7,500 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit www.asaecenter.org.

ASAE’s Great Ideas in Association Management Conference Offers New Learning Opportunities

WASHINGTON — ASAE’s 2017 Great Ideas in Association Management Conference, Asia-Pacific (GIAP) will offer new education formats for association executives, and President and CEO Don Strickland of Strickland & Associates will provide insight on how associations can have long-term success. The conference is March 22-24, 2017, at the Grand Hyatt Seoul in Seoul, South Korea. The Korean Tourism Organization, Seoul Metropolitan Government, Seoul Tourism Organization, and Ministry of Culture, Sports and Tourism are sponsoring the conference.

In its third year, GIAP is expanding its learning opportunities for attendees. Before the conference, participants can register for a tour to see the past and present Seoul. ASAE is offering a preconference masterclass that will emphasize strategies on how to run boards more effectively, and a separate registration fee is required. A new learning format called, “Ask the Experts” will give attendees a chance to share their challenges and gain insight from experienced executives.

During the opening keynote, former Kodak and Apple executive Strickland will reveal four critical success factors of Leadership 3.0 and two leadership traps association executives must avoid. He currently advises technology companies on business model innovation, leadership, and entrepreneurship, and he serves as Adjunct Professor of Innovation and Entrepreneurship at Imperial College in London.

To close out the conference, an Associations Ignite session will have association professionals presenting five minute presentations that will cover volunteers, careers, and how to do more-with-less.

“The conference always brings a great mix of association professionals and industry partners from across the globe. It’s a great opportunity for colleagues to gain a better understanding of how associations are operating and using different strategies and tactics in the Asia-Pacific region,” said ASAE President and CEO John H. Graham IV, FASAE, CAE.

ASAE anticipates more than 200 participants from 16 countries to attend and attract professionals from the Asia-Pacific region, U.S., Europe, and the Middle East.

The early bird deadline is February 21. To see a full list of education sessions and register for the GIAP, visit giap.asaecenter.org/education.cfm.

MEDIA CONTACTS: Sabrina Kidwai, APR, CAE, skidwai@asaecenter.org, 202-326-9505.

About ASAE: The Center for Association Leadership

ASAE is a membership organization of more than 28,000 association executives and industry partners representing more than 7,500 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit www.asaecenter.org.

New ASAE Foundation Report Reveals Current State, Future Technology Needs for Associations

WASHINGTON—A new ASAE Foundation report, Tech Success for Associations: Balancing IT maturity, readiness, and expectation for a satisfying, sustainable future, paints a picture of association performance against effective technology application, as well as insights into member and staff technology abilities and expectations. It also provides a vision of what associations need to do for the future. ASAE Foundation, in partnership with DelCor Technology Solutions and in collaboration with research firm Rockbridge Associates, worked on the comprehensive study.

“One of the goals for this report is getting executives and senior staff to think about how they are using technology to serve their mission, whether or not they are meeting member expectations, and how they can improve their systems to be successful,” said ASAE Executive Vice President and ASAE Foundation President Susan Robertson, CAE. “The data provided gives insight on the current state of technology within the industry, and how they can better integrate technology into their organizations, so they can create a better member experience.”

The research looked at metrics from three conceptual areas: IT maturity, technology readiness, and member satisfaction with technology, so that the community can not only understand where associations are but also where they need to be in the future. These metrics were developed from DelCor’s IT Maturity Model and Rockbridge’s Technology Readiness Index.

Here are key results of the study:

  • The majority of associations that participated in the research are effective, which means they do a good job managing data, have solid processes, maintain sound infrastructure, and engage in long-range planning.
  • Only nine percent of associations manage technology and tech integration in ways that can be considered innovative, which is the highest level of IT maturity.
  • Most members of participating organizations said that there is room for organizations to expand their technology capabilities.
  • Members want easy access to relevant content, online learning, professional networks, and self-service systems. The majority of associations are making some content available, but 20 percent of the association respondents reported they offered limited mobile capability.
  • The greatest areas of opportunity for associations in technology are the ability to produce a complete view of the constituent engagement; data integrations; process for understanding business objectives and requirements; investment in infrastructure; digital content; and training IT professionals.

 

“The maturity model gives any association insight into how their technology aligns with their mission, vision, and business objectives. Once that level of alignment is known, it’s much easier to plot the IT roadmap and project portfolio with respect to resources, constraints, and organizational priorities, then communicate that throughout the organization,” said David A. Coriale, President, DelCor Technology Solutions, Inc. “Importantly, tying each roadmap initiative back to the organization’s objectives helps ensure the value of such initiatives is clear to the membership.”

As a result of the study, the ASAE Foundation is working to develop a rigorous tool that will measure and assess IT maturity for individual associations. Launching this fall, the IT maturity assessment tool will include a series of 31 diagnostic indicators organized around four maturity component areas: association data, management and strategy, infrastructure, and digital presence. It will be part of a suite of products ASAE plans to bring to the community that will allow organizations to assess the health, readiness, and/or effectiveness in a number of dimensions (e.g., technology, diversity, global).

MEDIA CONTACT: Sabrina Kidwai, APR, CAE skidwai@asaecenter.org, 202-326-9505.

About ASAE and the ASAE Foundation

ASAE is a membership organization of more than 28,000 association executives and industry partners representing more than 7,500 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit asaefoundation.org/.